How to Market Your Dublin House Without Overselling It
alt.tag: a neighborhood where you can market your Dublin house without overselling it
Selling your home is just like setting up a profile on social media networks. You want to appear good, yet you want to keep it real and show how you look. The same goes with selling a property. There are dos and don’ts for marketing a property that will ensure a quick and successful sale. It’s all about the balance – there are specific details you can quickly fix or don’t need to show online, but still reveal the main positive and negative characteristics. To reach that balance, you’ll have to keep reading. We’ve come up with a set of best tips on how to market your Dublin house without overselling it and disappointing potential visitors.
Why is online presentation important?
It is necessary to understand the importance of online presence in real estate. In today’s world, most of the things happen online, at least partially. House-hunting starts on the internet for most visitors. They use online listings to narrow down their option, so they can choose and visit homes they genuinely like. That’s why the way you market your Dublin house needs to be attractive for viewers yet realistic and detailed.
Start with good-quality photos
Many people will give up on looking at a home if photos are not detailed enough, blurry, or dark. It is the first impression of a potential buyer, so make sure it’s positive. Talk to your agent so they can help you hire a photographer to take some fantastic photos of your home. Even though phone cameras are quite developed these days, nothing can replace a professional DSLR camera and an eye of an expert. Professional photos can speed up the sale as they will attract more visitors.
Professional photographs will make every house look nicer and help you market your Dublin house better. alt.tag: a bedroom in your Dublin house
Go online
As we have mentioned, the internet has become a crucial factor in real estate. That’s why your home must have a strong online presence, which reflects the quality of the property in the eyes of buyers. You should put the property on main real estate websites such as Realtor, Zillow, Homesnap, etc. Also, talk to your agent about posting on major social media networks. Facebook is a great place to do that, as agents often belong to relevant groups and promote the post among the targeted audience. A strong online game is the biggest, most crucial step in attracting visitors to look at the property.
Offline marketing is significant as well
Don’t forget to promote the sale in the ‘real’ world as well. Start with putting up a sign in front of your property. A good, old ‘for sale sign can attract random visitors who were looking around Dublin neighborhoods. Furthermore, the word-of-mouth method can also be helpful. Tell the people you know about the sale. Maybe some of them are ready to purchase a house.
It should be easy for potential buyers to find out that you’re selling your home. alt.tag: houses for sale, representing ways to market your Dublin house without overselling it
Prepare your home for the sale
To make sure visitors love your home, make sure to cover the essential preparation steps. Here are the things you should do without overselling it and looking desperate.
Decluttering
Firstly, deal with all the excess. Remove any clutter and all the items that create a mess, and you don’t need them anymore. Go through your belongings and separate them into piles – things that stay, items you need to pack, and items you should discard. Get rid of everything outdated, broken, and never used. Recycle or find these items a better home – just make sure they are out. It will make the house much more organized, spacious, and more attractive to the visitors.
Packing
If you are moving interstate, you need to start with planning your move, looking for reliable movers ot hire, and packing the items for transport as soon as possible. You can relocate in no time to another state if you have the right help by your side. Pack the items by using proper techniques and supplies, or hire professionals to do that for you. If you want to remove the boxes from the house but still not transport them to your new home – getting a storage unit is a smart move.
Cleaning
It’s crucial to deep-clean the house you’re about to sell. Again, professionals can help and save you a lot of time. They will make your home spotless and fresh-scented, which is one of the most important first impressions for the visitors.
Staging is a great way to market your Dublin house without overselling it
House staging is also an essential part of the selling process. Removing personal items will give you enough space to make the house cozy and inviting yet depersonalized and ready for sale. Arrange the pillows, add a scented candle, move unnecessary items to drawers and cabinets, and add some fresh flowers to the dining room table. These small details seem excessive, but actually, they create a pleasant atmosphere in the house and help buyers make the decision.
Bonus tip: When hiring professionals for moving, cleaning, or any other services, always go for a trusted option. There are online databases that can help you tremendously. For example, Verified Movers is a place where you can browse reliable moving professionals and avoid headaches caused by common moving scams and unpleasant scenarios.
Clean and declutter the house before putting it on sale. alt.tag: hand of a person ready to clean
Don’t hide important issues with the house
Every home has some flaws, and that’s okay. Some of them are minor details that you can quickly fix. On the other hand, specific problems are simply too obvious. Don’t be afraid to mention such things to visiting buyers. The most common scenario is that buyers love the photos they see online but get truly disappointed once they visit the home. However, you don’t have to list every little detail, but don’t ‘forget’ to mention obvious problems your home might have.
Be careful with virtual staging
Virtual staging is a much cheaper option when you’re selling an empty home. It’s a great alternative as you don’t have to pay the staging costs – which can be pretty high. Buyers can imagine how certain furniture will look like in the house and imagine themselves living there. However, you mustn’t use virtually staged photos in your listings. Or if you do, at least mark them. These photos are easily mistaken as real ones and can mislead the buyers, which often leads to disappointment.
We’re sure some of these tips will help you market your Dublin house without overselling it. Just be sure to maintain the balance, and you’ll soon get yourself a great buyer and a successful sale.
https://unsplash.com/photos/YMOHw3F1Hdk
https://unsplash.com/photos/4T4AcGJvARQ
https://unsplash.com/photos/r3WAWU5Fi5Q
https://unsplash.com/photos/__ZMnefoI3k
meta: Don’t know how to market your Dublin house without overselling it? Read our main selling tips to attract buyers faster.